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Nelt Careers Portal

karijera.nelt.com

Client: Nelt Group

Project Type: Careers Portal

Engagement Model: Technology Partner

Location: Belgrade, Serbia

Services: UX & UI Design, Web Development, Quality Assurance, Maintenance

Nelt Group is one of the leading FMCG distributors in the region, with over 30 years of market presence.

Nelt Group is one of the leading FMCG distributors in the region, with over 30 years of market presence.

Challenge:

A company of this size and geographic reach had no centralized digital space where candidates could understand the culture, values, and opportunities Nelt offers in a way that felt localized and relevant to each market. Job listings existed, but the context that makes them compelling - who we are, how we work, what you get - wasn't clearly communicated or consistently presented.

Our Solution:

We designed and developed karijera.nelt.com. A multilingual, multi-market employer branding portal that functions as a global entry point, branching into country- and language-specific instances.

The site architecture operates on two levels. A global landing page introduces the group and routes visitors to their relevant market. Each market then has its own instance with a consistent page structure: open positions, career path, benefits, sectors, and company culture.

The portal currently covers 11 entities:

  • Nelt Serbia, Bosnia & Herzegovina, Montenegro, North Macedonia, Albania, Kosovo, Croatia, Romania

  • Nelt Africa

  • Neoplanta

  • Baby Food Factory

Languages include Serbian, English, Bosnian, Macedonian, Albanian, Croatian, and Romanian - with a dual-language option within select markets (e.g. Serbia: Serbian / English).

Collaborating with the Nelt team was straightforward in the best sense of the word. They came with a clear need but remained genuinely open to how we shaped the solution which gave us the space to make meaningful design decisions rather than just execute a brief.

The process involved multiple rounds of iteration and alignment, which was expected given the complexity of the project: multiple markets, multiple languages, multiple stakeholders across different countries. What made it work was that feedback came quickly and decisively. There was always a clear point of contact on their side, which kept the momentum going and prevented the kind of back-and-forth that tends to slow projects like this down.

They pushed back when something didn't feel right for their context, and we pushed back when a suggestion would compromise the experience. That mutual respect for each other's domain - theirs being the organization and culture, ours being design and architecture - made the collaboration genuinely productive.

The end result reflects both sides of that equation.

global-page

sektori-nelt